Nutrition, Family and Consumer Sciences
University of California
Nutrition, Family and Consumer Sciences

Posts Tagged: collaboration

Fairground farms & farmyard festivals

Do county fairs make you think of deep-fried Twinkies and Ferris wheels, and maybe some prize-winning pigs? Can you imagine a local food marketplace next to the quilt show, a demonstration farm by the pony rides, fresh fruit for sale in the midway, a community dinner honoring local farmers, and housing available for hundreds of farm-workers the week after the fair closes?

Merced Spring Fair art. Painting by Katherine Crinklaw
These all thrive at some of California's county and district fairs, and may be part of the future at many others soon. The University of California small farm program and the California Department of Food and Agriculture (CDFA) Division of Fairs and Expositions are teaming up to connect fruit, vegetable, nut and flower farmers with county and regional fairs to celebrate California specialty crops and encourage agritourism. Fair organizers also hope to develop new partnerships that help support the fairs - particularly important now as the fairs have recently lost funding due to state budget cuts.

“We look forward to working with CDFA’s Division of Fairs and Expositions to expand agritourism opportunities; this will expand revenue sources for California’s small farmers,” said Shermain Hardesty, UC Cooperative Extension specialist in the UC Davis Department of Agricultural and Resource Economics. Hardesty leads the UC small farm program.

Together we are organizing workshops and tours for farmers and agricultural leaders at seven different fairs throughout the state, to be held during fair time in the 2012 fair season. We're calling the project "Fairground Farms and Farmyard Festivals; Showcasing California Specialty Crops."

Each workshop will be a little different, because each of the fairs has it's own unique history and community. We'll hear fair officials sharing with farmers some of their methods for safely entertaining and feeding thousands of people. We'll have presentations by farmers currently involved with local fairs or local agritourism, interactive discussions on potential collaborations between specialty crop growers, agritourism operators and fairs, and guided tours of the fair facilities.

Kari Dodd at Shasta District Fair.
At the first workshop, held at the Shasta District Fair in Anderson on June 14, fair leaders from several Northern California fairs listened to Tehama County Farm Bureau leader Kari Dodd explain how she had helped set up the marketplace for local growers at the Tehama County Fair. Then they discussed how to set such a program up at their own fairs. Other ideas raised by the group included demonstration farms and gardens, greenhouses, year-round restaurants and rental kitchens at the fair grounds, and local food events.

The next workshop and tour will be Thursday July 26 at the Amador County Fair in Plymouth, hosted by Fair CEO Troy Bowers. At this event we will hear from Mountain Mandarin Festival organizer and cookbook author Joanne Neft, as well as from representatives of Farms of Amador, Amador County Grape Growers, and MotherLode Harvest, who all participate in the Amador Fair. Following Amador, we visit Ventura, Napa, Yolo, Santa Cruz and Fresno.

Registration for all of the workshops is now open. We welcome farmers and fair leaders from surrounding counties to each fair workshop, as well as county agricultural commissioners, Farm Bureau leaders, tourism professionals, farm advisors and educators, fair and festival vendors and entertainers and agritourism operators interested in new partnerships.

Let's talk!

The workshop schedule:

Thursday, July 26 - Amador County Fair, Plymouth
Thursday, August 2 - Ventura County Fair, Ventura
Thursday, August 9 - Napa Town & Country Fair, Napa
Thursday, August 16 - Yolo County Fair, Woodland
Thursday, September 13 - Santa Cruz County Fair, Watsonville
Thursday, October 4 - Big Fresno Fair, Fresno

For registration and more information about the events is online or call Penny Leff at (530) 752-7779

See you at the fair!

Commercial Nursery exhibit - Shasta District Fair.

Posted on Thursday, June 21, 2012 at 8:44 AM
Tags: agritourism (17), collaboration (3), fairs (1), specialty crops (11)

UC-CalFresh supports school district menu changes through Nutrition Education

If you’ve ever asked a kindergarten student to flex their muscles, you know the smiles and giggles that follow. Their eyes grow wide when they learn about protein foods that help to keep their muscles strong. The UC-CalFresh Nutrition Education Program has the privilege of working with low-income students in Fresno County to combat childhood obesity through nutrition education.

Students flex their muscles!
Let’s look at a snap-shot of the health of Fresno County children. According to the CDC, 17.5 percent of children in Fresno County ages 2 to 5 years old are over the 95th percentile for their age. What does this mean? Over 21,000 young children are considered overweight. According to the California Department of Education, when compared with the statewide average* there is a greater percentage of 5th (36 percent), 7th (36 percent), and 9th (34 percent) grade students in Fresno County with an unhealthy body composition.

The numbers are jaw-dropping. What’s being done to combat these bleak statistics?

Students pretending to be vegetables in a "vegetable soup."
The Healthy, Hunger-Free Kids Act of 2010 has opened the door for improved menu changes to school breakfasts and lunches with increased funding for meals meeting updated nutritional standards.  Examples of some of the new standards include: fat-free and low-fat milk, increased whole grains, a greater variety of colorful vegetables and offering juice that is 100 percent fruit juice.

The UC-CalFresh Nutrition Education Program works in close partnership with local school districts, food service directors, and over 900 Fresno County educators. In support of local school districts’ efforts to improve the nutritional value of the meals served, UC-CalFresh has come along side teachers to provide lessons, nutrition education materials, and healthy food demonstrations monthly. With a family-centered approach in mind, we further extend our reach through parent nutrition education classes and workshops.


Parent nutrition education display.
Working with teachers and students in the classroom provides students the opportunity to explore and taste healthy foods. Through parent education, parents gain the tools to select and prepare nutritious, affordable foods for their families.  With nutrition education on menu at school and home, students will be prepared to savor the improved menu choices coming to the school cafeteria.

At the University of California Cooperative Extension, our collaborative efforts are helping build and maintain healthy families and communities.


* Statewide averages in 5th, 7th and 9th are 32percent, 31 percent and 29percent, respectively.

Posted on Thursday, September 15, 2011 at 8:14 AM
  • Author: Shelby MacNab

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